FAQ | PBV Innovation

FAQs

Who can apply?

The Hyundai CRADLE Open Innovation Challenge is accepting applications from startups from Pre-Seed to Series C+ stages, university teams/academia and strategic partners that develop hardware and/or software solutions in the automotive sector.

How can I apply?

Companies that fulfill the foregoing conditions can fill out the application form.

Filling out all the details should not take more than 15 minutes.In the following process, we will review your submission and transfer all applications to the respective business units within Hyundai where relevant decision-makers will decide about the next steps.

After this process we will get in touch with you and let you know about the outcome and potential collaboration.

What is the deadline to apply?

Application Deadline Closes June 16, 2023.

Who will judge the applicants and what will the startup selection process look like?

All application will be screened and evaluated by Hyundai CRADLE Silicon Valley team and the Kia eLCV Division and Kia US regional headquarter.

The selected startups will take part in a fully virtual interview process, which will be executed by the supporting Startup Autobahn Team.

My business has not launched and is still in the theoretical stage, can I still participate in a challenge?

We are very sorry, but then we cannot consider the application. The goal of this challenge is to generate a PoC that is based on an existing product (at least a prototype) in order to build on it afterwards.

My company has been established for 5+ years. Can I still enter the application phase?

Of course, you are then welcome to apply. Besides startups, we are also looking for university teams/academia and strategic partners that develop hardware and/or software solutions in the automotive sector.